Teleflora and MiGi Girls to Design New Baby Gifts
Combine one of the top floral wire services with trend-setting designers and you will likely get a combination that will be on par with 1-800-flowers.com and Martha Stewart flowers.
Known as the MiGi Girls, Michele Adams and Gia Russo, have partnered with Teleflora to create eye dazzling floral keepsakes that go beyond the ordinary bouquet of flowers.
Teleflora already prides iteself on not doing what some of its top competitors consider the standard for flower delivery – flowers in a box. As the world’s leading flower wire service Teleflora offers only hand-arranged, hand-delivered floral arrangements. It’s an important distinction Teleflora tries to convey to its consumers in a field where the dominate players are but a handful, yet still in a crowded market.
Now with Teleflora’s new two year partnership with the MiGi girls, Teleflora is setting out to offer an exclusive line of new baby-themed floral gifts to showcase the girls’ eyes for high style and demonstrate Teleflora’s arrangement know how.
It’s the perfect relationship that fits the Teleflora marketing goals and strategy for hand-delivered arrangments sent in elegant keepsake containers that can be used long after the flowers are gone. “Michele and Gia have developed a reputation for being experts who offer practical yet forward-thinking solutions to design challenges, making them the perfect partner for Teleflora,” said Shawn Weidmann, President, Teleflora
The Teleflora’s MiGi Baby Elephant Bouquet is one of the MiGi girls designs that shows off their talent for style. The elephant bouquet features a pull string and movable wheels.
The goal for Teleflora’s is to offer something more than a bouquet to celebrate the baby arrival but to offer a product that useful, chic, pratical as well as add some stylish decorum to the baby room.
Telfora is betting on the hard statistcal data to forge forward in this floral designer market. According to Consumer Reports, a typical middle-income family in the U.S. will spend an average of $12,673 on the baby’s room. Knowing that parents want the best for their new arrivals, saving money and finding clever gifts that prove pratical will help parents save money. In the current economy it all makes sense.
You be the ultimate judge and discover if the designer arrangments meet your expectations. Time will tell.
Carnation balls are a fresh take on a humble flower. They add a fun burst of color to your Fourth of July table, and they’re easy to make. Thoroughly saturate a 3-inch sphere of floral foam with cool water, then insert short carnation stems — cut to an inch below the calyx — in a concentric, coiling pattern until the sphere is almost covered. Each of these spheres holds about 50 carnations. Display carnation balls individually, or cluster balls of varying sizes — and color — on a favorite vase or tray to create a distinctive and dramatic centerpiece. Place sphere with its “bald spot” in a saucer of cool water; refresh daily and it will last a week.
Sparkling beaded bracelets encircle an old canning jar, echoing the hues of fresh-from-the-garden purple delphiniums and lavender hydrangea blossoms. Simple eye-catching arrangements like these make a striking statement at any gathering, especially when lined up on a table in lieu of a centerpiece. Guests can even take them home as favors.
A rainbow of flowers cut at various heights paired with bold paper cups and napkins make for an eye-catching outdoor table.
Add a cheerful touch to the summer table with this patchwork-style runner. Line up enough bandannas to fit the length of a table, leaving some overhang, and stitch together. To back the runner, cut an old cotton tablecloth (any light-colored one will do) to match its width and length. Sew together along the edges or attach with iron-on bonding.
