Flower Delivery Services Be Damned!
Where are the Flowers I ordered? $%#@!
When it comes to ordering flowers, online the floral shops seem to have it all when it comes to selection. The bouquets online are always magnificently displayed and seem to offer the convenience that you are looking for: price, description, availability, and even additional items to add. That all sounds good and more often then not works out well for the consumer.
You can go through the gauntlet of big brand flower shops online and find just about anything you want in an arrangement and have it delivered anywhere in the USA or internationally. But when flower shops fail to deliver an order for a customer, there is hell to pay!
I’ve scoured the complaints on some of the consumer sites and you would think these online floral site don’t have a clue as to how to run a floral business.
With the web anyone can post a complaint and let the retailer no exactly how they feel about a particular service. If you fail to deliver consumers will know about it and your business reputation will take a hit for it.
Responsible retailers will find a way to correct a mistake if they are smart; after all for many online businesses word of mouth marketing is crucial to success. Research also suggest that many consumers often make purchases based on the recommendation of a friend or peer.
The reviews on my site seemed to back this up:
“Sad in Seattle” with this totally unreliable online florist! Their glitzy Web site promises a good product with reliable delivery, which did NOT happen. SAVE your money, aggravation and disappointment and shop elsewhere!! FromYouFlowers will NOT supply your needs or care when they haven’t. I would have liked to see this review BEFORE ever shopping with them via credit card, which by the way, they charged IMMEDIATELY, and will not refund”
There is no short supply of bad experiences when it comes to customer flower delivery mishaps. Flower delivery is not a perfect science and mistakes do happen. What’s important is that they are corrected. That’s the least they can do for you.
Online flower shops still thrive because they usually get it right the first time. Sometimes there is a mistake made buy the person ordering the bouquet, submitting inaccurate information. But if an online flower shop does make a mistake they will here about it for sure from the customer and they will let everyone else know.
Hopefully “Sad in Seattle” has seen some effort by the flower shop to make amends. If not her comments will echo loudly through the echo chamber of the web.
Note to online flower shops: Be prepared!
